Google & Meta Ads

Ads that bring you real jobs.

Get in front of the people already searching for what you do. I set up, run and manage Google, Facebook and Instagram ad campaigns for local businesses — and I'm only paid when they actually bring you work.

Where your ads run

Two ways to reach more customers.

Not sure which is right for you? That's fine — tell me your goal and I'll recommend the platform (or mix) that'll get you the best return.

Google Ads
Catch people searching

When someone Googles "plumber near me" or "best café in town", your business shows up right at the top. Perfect for capturing people who are ready to buy right now.

  • Show up for local searches
  • Great for "ready to book" customers
  • You only pay when people click
Get a quote
Facebook + Instagram
Get discovered

Eye-catching ads that put your business in front of the right local people as they scroll. Perfect for building awareness, promotions and a following.

  • Reach people by area & interest
  • Great for offers & brand awareness
  • Scroll-stopping visuals included
Get a quote
How pricing works

I only get paid when it works.

No big upfront management fees. Instead of charging a flat rate whether your ads work or not, I take a fair share of the jobs they actually bring in — so we're on the same team.

Performance-based pricing

It's simple: you set an advertising budget that's paid straight to Google or Meta. I build, launch, manage and optimise the campaigns. Then I take a fair, agreed percentage of the value of each new job or sale that comes through your ads. If the ads don't bring you work, you're not paying me a management fee for nothing.

  • You set the ad budget — paid directly to Google or Meta, so you're always in control of your spend. (This is separate from my fee.)
  • I build & manage everything — campaign setup, targeting, the ad creative, and ongoing tweaks to improve results.
  • I take a fair share of new jobs — a percentage of the revenue from work the ads bring in, agreed clearly upfront before anything goes live.
  • We only win together — because I'm paid on results, I'm motivated to bring you real, paying customers — not just clicks.

The exact percentage depends on your industry and average job value, so we'll agree on a fair number together before we start. Get a quote and I'll walk you through it.

No risky retainers

You're not locked into a big monthly fee that gets charged whether the ads perform or not. My pay is tied to your results.

Focused on real jobs

I optimise for actual customers and bookings — not vanity numbers like impressions that look nice but don't pay the bills.

Talk to a real person

You deal with me directly — clear updates in plain English, no agency jargon and no being passed around a call centre.

Good to know

Ads questions, answered.

Yes. Your ad budget is what you pay Google or Meta to actually show your ads, and it stays in your control. My fee is separate — a share of the new jobs the ads bring you. We'll set a budget that makes sense for your goals.

It depends on your industry and how competitive your area is. Plenty of local businesses start small and scale up once they see results. Tell me your goals and I'll suggest a sensible starting budget.

It varies based on your average job value and margins, so I keep it fair on both sides. We'll agree on the exact percentage upfront — in writing — before any ads go live, so there are never any surprises.

It really helps — ads send people somewhere, and a sharp website turns those clicks into customers. If you don't have one yet, I can build that too, and we can bundle it. Check out website creation.

Ready for more customers?

Tell me about your business and what a great month looks like for you. I'll put together a clear plan and a fair, results-based offer — free, with zero pressure.